17-я конференция «Что происходит на фармацевтическом рынке? Кросс-функциональное взаимодействие в цифровом контуре» 2025
28 октября
Radisson Collection Hotel + онлайн
Цифровая трансформация начинается с синергии отделов.
Узнайте, как лидеры строят целостный цифровой контур и превращают данные в управленческие решения. Приходите командами!
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17-я конференция “Что происходит на фармрынке?” - главное событие года по цифровой трансформации отрасли.
В этом году мы обсудим практики компаний, которым удалось объединить усилия разных подразделений, выстроить единый цифровой контур и превратить большие данные в реальные управленческие решения, влияющие на стратегию и рост.
Все грани цифровой трансформации за один день.
Главная тема дня – технологии нового времени во всей цепочке: от клинических исследований до сопровождения пациентов, от маркетинга и сквозной аналитики до ИИ, этики и правовых аспектов в здравоохранении и фармотрасли.
Кросс-функциональный взгляд.
Только здесь маркетинг, медицина, IT и digital-отделы говорят на одном языке. Конференция показывает, как решать задачи не по одиночке, а через синергию команд.
Единое пространство для диалога и партнерства.
Заказчики и поставщики решений на одной площадке. У нас уже 17 лет ищут и успешно находят новых бизнес-партнеров.
Контент, который работает.
Только проверенные кейсы, отработанные алгоритмы и практики, которые уже дают результат. Не теория, а решения, которые можно взять с собой.
Фармацевтическая отрасль России продолжает находиться в центре глобальных изменений. В условиях трансформации мировой экономики, санкционных ограничений и изменения логистических цепочек перед бизнесом стоят новые задачи: обеспечение лекарственной безопасности, поддержка устойчивости рынка и сохранение конкурентоспособности в современных реалиях.
Конференция предоставит платформу для обмена опытом и обсуждения актуальных вопросов, стоящих перед фармацевтической отраслью России.
ГЛАВНОЕ О МЕРОПРИЯТИИ:
- Цифровые трансформации в обзоре 360 градусов. Главная тема дня – технологии нового времени во всей цепочке: от клинических исследований до сопровождения пациентов, от маркетинга и сквозной аналитики до ИИ, этики и правовых аспектов в здравоохранении и фармотрасли
- Кросс-функциональная тематика и сквозной взгляд на бизнес. Возможность увидеть решения задач через взаимодействие между подразделениями команды
- Остроактуальный контент. Программа создана рынком и для рынка и отражает реальные вызовы в фармбизнесе. В фокусе – современные подходы, функциональные решения и инструменты, которые отвечают задачам «здесь и сейчас»
- Единое пространство для диалога и партнерства. Заказчики и поставщики решений на одной площадке
- Максимум практики. Успешные кейсы, проверенные методики, работающие решения, которые уже применяются на практике
Кому будет полезно
РУКОВОДИТЕЛЯМ ФАРМКОМПАНИЙ
Узнайте, как цифровые решения помогают управлять бизнесом, снижать издержки и находить новые точки роста.
ИТ-ДИРЕКТОРАМ И DIGITAL-СПЕЦИАЛИСТАМ
Оцените лучшие практики интеграции систем, big data и ИИ для оптимизации процессов.
ДИРЕКТОРАМ ПО МАРКЕТИНГУ И ПРОДАЖАМ
Получите работающие инструменты для прогнозирования спроса, планирования маркетинговых кампаний и выстраивания омниканальных коммуникаций.
АНАЛИТИКАМ
Изучите лучшие практики работы со сквозной аналитикой и экономикой данных, научитесь извлекать из big data конкретные бизнес-решения.
ЭКСПЕРТАМ ПО ПРАВУ, РЕГУЛЯТОРИКЕ И КОМПЛАЕНСУ
Разберитесь в этических, правовых и комплаенс-вопросах цифровой трансформации и работе с ИИ.
ПРЕДСТАВИТЕЛЯМ МЕДИЦИНЫ И ПОДДЕРЖКИ ПАЦИЕНТОВ
Для тех, кто ведет взаимодействие с разными целевыми аудиториями: врачами, пациентами, дистрибьюторами и аптечными сетями.
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[DEFAULT_VALUE] => EDEDED
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Свой цвет фона блока
[~DEFAULT_VALUE] => EDEDED
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[CUSTOM_TEXT_COLOR] => Array
(
[ID] => 662
[IBLOCK_ID] => 26
[NAME] => Свой цвет текста блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => CUSTOM_TEXT_COLOR
[DEFAULT_VALUE] => 2b2a29
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Свой цвет текста блока
[~DEFAULT_VALUE] => 2b2a29
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_ITEMS_TITLE_COLOR] => Array
(
[ID] => 663
[IBLOCK_ID] => 26
[NAME] => Цвет заголовков USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_ITEMS_TITLE_COLOR
[DEFAULT_VALUE] => 2b2a29
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Цвет заголовков USP блока
[~DEFAULT_VALUE] => 2b2a29
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_ITEMS_TEXT_COLOR] => Array
(
[ID] => 664
[IBLOCK_ID] => 26
[NAME] => Цвет текста USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_ITEMS_TEXT_COLOR
[DEFAULT_VALUE] => 2b2a29
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Цвет текста USP блока
[~DEFAULT_VALUE] => 2b2a29
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_BUTTON_COLOR] => Array
(
[ID] => 665
[IBLOCK_ID] => 26
[NAME] => Цвет текста кнопки в конце USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_BUTTON_COLOR
[DEFAULT_VALUE] => ffffff
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Цвет текста кнопки в конце USP блока
[~DEFAULT_VALUE] => ffffff
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[EN_CONTENT] => Array
(
[ID] => 243
[IBLOCK_ID] => 26
[NAME] => Контент (en)
[ACTIVE] => Y
[SORT] => 600
[CODE] => EN_CONTENT
[DEFAULT_VALUE] => Array
(
[TEXT] =>
[TYPE] => HTML
)
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => HTML
[USER_TYPE_SETTINGS] => Array
(
[height] => 200
)
[HINT] =>
[~NAME] => Контент (en)
[~DEFAULT_VALUE] => Array
(
[TEXT] =>
[TYPE] => HTML
)
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[*] =>
)
[DISPLAY_PROPERTIES] => Array
(
)
[IPROPERTY_VALUES] => Array
(
)
)
)
Array
(
[WHITE] => 0
[DARK] => 0
[VALUE] => dark
)
Array
(
)
Array
(
[WHITE] => 0
[DARK] => 0
[VALUE] => dark
)
Array
(
)
Array
(
[WHITE] => 0
[DARK] => 1
[VALUE] => dark
)
Array
(
[0] => Array
(
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[IBLOCK_ID] => 26
[~IBLOCK_ID] => 26
[IBLOCK_SECTION_ID] =>
[~IBLOCK_SECTION_ID] =>
[NAME] => Как прошла 16-я конференция «Что происходит на фармацевтическом рынке?» 2024
[~NAME] => Как прошла 16-я конференция «Что происходит на фармацевтическом рынке?» 2024
[ACTIVE_FROM] =>
[~ACTIVE_FROM] =>
[TIMESTAMP_X] => 15.09.2025 16:11:31
[~TIMESTAMP_X] => 15.09.2025 16:11:31
[DETAIL_PAGE_URL] =>
[~DETAIL_PAGE_URL] =>
[LIST_PAGE_URL] =>
[~LIST_PAGE_URL] =>
[DETAIL_TEXT] =>
[~DETAIL_TEXT] =>
[DETAIL_TEXT_TYPE] => text
[~DETAIL_TEXT_TYPE] => text
[PREVIEW_TEXT] =>
[~PREVIEW_TEXT] =>
[PREVIEW_TEXT_TYPE] => text
[~PREVIEW_TEXT_TYPE] => text
[PREVIEW_PICTURE] =>
[~PREVIEW_PICTURE] =>
[LANG_DIR] => /
[~LANG_DIR] => /
[CODE] =>
[~CODE] =>
[EXTERNAL_ID] => 22745
[~EXTERNAL_ID] => 22745
[IBLOCK_TYPE_ID] => content
[~IBLOCK_TYPE_ID] => content
[IBLOCK_CODE] => contentinfoblock
[~IBLOCK_CODE] => contentinfoblock
[IBLOCK_EXTERNAL_ID] =>
[~IBLOCK_EXTERNAL_ID] =>
[LID] => t4
[~LID] => t4
[EDIT_LINK] =>
[DELETE_LINK] =>
[DISPLAY_ACTIVE_FROM] =>
[FIELDS] => Array
(
)
[PROPERTIES] => Array
(
[POSITION] => Array
(
[ID] => 240
[IBLOCK_ID] => 26
[NAME] => Позиция
[ACTIVE] => Y
[SORT] => 100
[CODE] => POSITION
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => L
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => Y
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Позиция
[~DEFAULT_VALUE] =>
[VALUE_ENUM] => 6
[VALUE_XML_ID] => 6
[VALUE_SORT] => 600
[VALUE] => 6
[PROPERTY_VALUE_ID] => 1219327
[VALUE_ENUM_ID] => 45
[DESCRIPTION] =>
[~VALUE] => 6
[~DESCRIPTION] =>
)
[SUMMIT] => Array
(
[ID] => 241
[IBLOCK_ID] => 26
[NAME] => Саммиты
[ACTIVE] => Y
[SORT] => 400
[CODE] => SUMMIT
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => E
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => Y
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 1
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => Y
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Саммиты
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] => Array
(
[0] => 20717
[1] => 25568
)
[PROPERTY_VALUE_ID] => Array
(
[0] => 565040
[1] => 796328
)
[DESCRIPTION] => Array
(
[0] =>
[1] =>
)
[~VALUE] => Array
(
[0] => 20717
[1] => 25568
)
[~DESCRIPTION] => Array
(
[0] =>
[1] =>
)
)
[CONTENT] => Array
(
[ID] => 242
[IBLOCK_ID] => 26
[NAME] => Контент
[ACTIVE] => Y
[SORT] => 500
[CODE] => CONTENT
[DEFAULT_VALUE] => Array
(
[TYPE] => HTML
[TEXT] =>
)
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => Y
[VERSION] => 1
[USER_TYPE] => HTML
[USER_TYPE_SETTINGS] => Array
(
[height] => 200
)
[HINT] =>
[~NAME] => Контент
[~DEFAULT_VALUE] => Array
(
[TYPE] => HTML
[TEXT] =>
)
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] => Array
(
[TEXT] => <style>
.frame_blc{
overflow:hidden;
position:relative;
padding-bottom:56.25%;
padding-top:30px;
height:0;
}
.frame_blc iframe {
position:absolute;
width:100%;
height:100%;
left:0;
top:0;
}
.content-info-block.position-3>.wrapper:after {
border-color: #b957ab transparent transparent;
display:none;
}
</style>
<div class="row">
<div class="col-xl-12 col-md-12 col-xs-12">
<div style="font-family: GilroyExtraBold,Tahoma,sans-serif;font-size: 36px;line-height: 1.2;letter-spacing: -.1px;max-width: 770px;margin-top: 0;margin-bottom: 0;padding: 15px 0px 28px 0px;">
Как прошла 16-я конференция «Что происходит на фармацевтическом рынке?» 2024
</div>
<div class="frame_blc">
<iframe src="https://vk.com/video_ext.php?oid=873099131&id=456239021&hd=4" width="1920" height="1080" allow="autoplay; encrypted-media; fullscreen; picture-in-picture; screen-wake-lock;" frameborder="0" allowfullscreen></iframe>
</div>
</div>
</div>
<br>
[TYPE] => HTML
)
[PROPERTY_VALUE_ID] => 565041
[DESCRIPTION] =>
[~VALUE] => Array
(
[TEXT] =>
Как прошла 16-я конференция «Что происходит на фармацевтическом рынке?» 2024
[TYPE] => HTML
)
[~DESCRIPTION] =>
)
[GALLERY] => Array
(
[ID] => 436
[IBLOCK_ID] => 26
[NAME] => Галерея фото
[ACTIVE] => Y
[SORT] => 500
[CODE] => GALLERY
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => F
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => Y
[XML_ID] =>
[FILE_TYPE] => jpg, gif, bmp, png, jpeg, webp
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => Y
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Галерея фото
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[BACKGROUND] => Array
(
[ID] => 652
[IBLOCK_ID] => 26
[NAME] => Фон блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => BACKGROUND
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => L
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => C
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Фон блока
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
[VALUE_ENUM_ID] =>
)
[UPSBLOCK_SHOW] => Array
(
[ID] => 653
[IBLOCK_ID] => 26
[NAME] => Показывать USP блок
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_SHOW
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => L
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => C
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Показывать USP блок
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
[VALUE_ENUM_ID] =>
)
[UPSBLOCK_TITLE] => Array
(
[ID] => 654
[IBLOCK_ID] => 26
[NAME] => Заголовок USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_TITLE
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Заголовок USP блока
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_ITEMS] => Array
(
[ID] => 655
[IBLOCK_ID] => 26
[NAME] => Значения USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_ITEMS
[DEFAULT_VALUE] => Array
(
[TYPE] => HTML
[TEXT] =>
)
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => Y
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => Y
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => HTML
[USER_TYPE_SETTINGS] => Array
(
[height] => 200
)
[HINT] =>
[~NAME] => Значения USP блока
[~DEFAULT_VALUE] => Array
(
[TYPE] => HTML
[TEXT] =>
)
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_BUTTON] => Array
(
[ID] => 656
[IBLOCK_ID] => 26
[NAME] => Показывать в конце USP блока кнопку
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_BUTTON
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => L
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => C
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Показывать в конце USP блока кнопку
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
[VALUE_ENUM_ID] =>
)
[UPSBLOCK_BUTTON_TEXT] => Array
(
[ID] => 657
[IBLOCK_ID] => 26
[NAME] => Текст кнопки в конце USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_BUTTON_TEXT
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Текст кнопки в конце USP блока
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_BUTTON_LINK] => Array
(
[ID] => 658
[IBLOCK_ID] => 26
[NAME] => Ссылка в кнопке в конце USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_BUTTON_LINK
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Ссылка в кнопке в конце USP блока
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[UPSBLOCK_NUM] => Array
(
[ID] => 659
[IBLOCK_ID] => 26
[NAME] => Показывать цифры в USP блоке
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_NUM
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => L
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => C
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] =>
[USER_TYPE_SETTINGS] => Array
(
)
[HINT] =>
[~NAME] => Показывать цифры в USP блоке
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
[VALUE_ENUM_ID] =>
)
[UPSBLOCK_COLOR] => Array
(
[ID] => 660
[IBLOCK_ID] => 26
[NAME] => Цвет USP блока
[ACTIVE] => Y
[SORT] => 500
[CODE] => UPSBLOCK_COLOR
[DEFAULT_VALUE] =>
[PROPERTY_TYPE] => S
[ROW_COUNT] => 1
[COL_COUNT] => 30
[LIST_TYPE] => L
[MULTIPLE] => N
[XML_ID] =>
[FILE_TYPE] =>
[MULTIPLE_CNT] => 5
[LINK_IBLOCK_ID] => 0
[WITH_DESCRIPTION] => N
[SEARCHABLE] => N
[FILTRABLE] => N
[IS_REQUIRED] => N
[VERSION] => 1
[USER_TYPE] => SASDPalette
[USER_TYPE_SETTINGS] =>
[HINT] =>
[~NAME] => Цвет USP блока
[~DEFAULT_VALUE] =>
[VALUE_ENUM] =>
[VALUE_XML_ID] =>
[VALUE_SORT] =>
[VALUE] =>
[PROPERTY_VALUE_ID] =>
[DESCRIPTION] =>
[~DESCRIPTION] =>
[~VALUE] =>
)
[CUSTOM_COLOR] => Array
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Как прошла 16-я конференция «Что происходит на фармацевтическом рынке?» 2024
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Место проведения
Radisson Collection Hotel + онлайн
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